Get to know your Puma

A compact SUV that’s just as stylish as it is smart, the Ford Puma dares to be different. Flexible interiors offer exceptional functionality, without skimping on the fun. Packed with the highest level of connective technology, the Puma is more than it looks.


More than looks the part

Performance-focused and fun to drive, the Ford Puma is the sporty SUV built to enhance everyday living.


Packs a punch

More than just a city SUV, Puma’s 7-Speed transmission delivers 92kW of power and 170NM of torque.


Incredible fuel economy

With a fuel economy of just 5.3L/100km1, the Ford Puma is a fuel efficient SUV, made for city trips and outdoor adventures.


Award winning engine

Puma’s 1.0L EcoBoost Engine is an 11-time winner at the International Engine and Powertrain of the Year award2.


Dynamic sports styling

Puma ST-Line V's Fixed LED Signature headlamps demand attention, as well as its unique 18-inch alloy wheels.


5 selectable drive modes

The Ford Puma comes with 5 selectable drive modes to suit varying conditions – normal, eco, sport, slippery and trail.


Beautifully useful

A spacious SUV with flexible interiors, the Ford Puma offers functionality and comfort, without holding back style.


Smart use of space

A compact SUV with ample storage. The Ford Puma boot space provides 410L of luggage space, increasing up to 1170L with the rear seats folded down in a 60/40 split. The Puma’s adaptive rear parcel shelf can adjust its position to allow for larger items to be stored.


Hands-Free Power Tailgate

The hands-free power tailgate1 makes access to your Puma ST-Line V load compartment easy, even when your hands are full. With keys nearby, simply kick your foot under the bumper and the tailgate will open.


Luxury of comfort

Every element of the Puma is designed to make your drive as effortless and comfortable as possible. Lumbar seats are included as standard on Puma, while the ST-Line comes with Sports seats and the ST-Line V comes with Lumbar Massage seats, all to support you around tight corners.


Adjusts to suit your needs

To reduce distraction and clutter, the digital cluster can change appearance and switches between colour themes according to the drive mode selected.


Smart on every level

Ford Puma is just as intelligent as it is stylish. Innovative technology and safety features put you in control of your driving experience.


8-inch touchscreen

Seamlessly integrate your smartphone via Apple CarPlay and Android AutoTM1 with the 8-inch touchscreen and enjoy full functionality through the infotainment system.


Wireless car charging

With wireless charging, you can ensure your compatible devices are ready to go at all times. Simply put your compatible device down and let it charge while you drive.


Handsfree with SYNC®3

The SYNC®3 Infotainment System2 enables you to stay connected and control your phone, music and navigation system with your voice.


Ford Pass Connect

Every Puma is fitted with an embedded modem. Using the FordPass app on your mobile device3, you can lock, unlock or even locate your vehicle4. FordPass lets you start the engine from afar, and heat or cool the cabin to the last setting5.


Stay connected to the latest updates

With keyless entry6, sat nav map updates and live traffic alerts7, the Ford Puma makes every step of your life easier.


B&O speakers

This audio system has been specifically designed to suit the Ford Puma ST-Line V by the sound engineers at B&O. A powerful 10-speaker set up across the entire range lets you hear music as it’s meant to be heard.


Thinking ahead

The Ford Puma comes loaded with Driver Assistance Technology, designed to help keep you, your family and other road users protected.


AEB with Pedestrian Protection

Every Puma model includes Autonomous Emergency Braking with Pedestrian detection1. Always scanning ahead, AEB alerts you of potential collisions and applies the brakes if an unexpected danger appears in front of the car1.


Emergency assistance

Emergency assistance will use your paired smartphone to call emergency services if an accident causes your fuel pump to shut down or your airbags to activate2.


180O split view camera

The rear view camera1 with 180-degree split view activates automatically once you switch into reverse. Acting like an extra pair of eyes, the camera can reveal objects you might have missed and help you navigate tight parking spaces.


Traffic Sign Recognition

Puma’s front sensors scan the road ahead for traffic signs and display the current speed limit on the digital instrument cluster, helping you to avoid a hefty speeding fine1.


Adaptive Cruise Control

Just set your cruising speed and let the Puma’s radar monitor the traffic ahead and slow down or speed up accordingly1, 2.


Active Park Assist

At the press of a button, Active Park Assist will help you find the right size parking spot and steer the car into position while you focus on controlling the brakes1, 3.


Cross Traffic Alert

Blind Spot Information System with cross-traffic alert uses sensors to monitor the traffic in your blind spot and warns you before reversing out of a parking spot or switching lanes1.


Tyre Pressure Monitoring

The Puma helps you avoid being caught with a flat tyre. The Tyre Pressure Monitoring System alerts you when the pressure is low, so you can manually check the pressure and reinflate them to the accurate level.


Lane Keeping Aid

If you accidentally drift over the lane, the Puma will apply gentle steering torque and a warning vibration to guide you back if needed1.


Electronic Stability Control

As roads get busier, the need to make sudden manoeuvres to avoid an accident are increasing. ESC1 is designed to help prevent skidding or sliding sideways when taking evasive action or in bad conditions.

Choose your colour

  • Puma
  • Puma ST-Line
  • Puma ST-Line V
Agate Black

Agate Black

Agate Black

Agate Black

Agate Black

Frozen White

Ford's compact SUV is every bit as dynamic as it looks

Make a statement in Ford’s latest compact SUV. With an unmissable silhouette and outstanding style, this sporty SUV is more than it looks.

Puma Models



Puma delivers high levels of sophistication and comfort packed in a small city SUV.

Book a Test Drive

Puma ST-Line

ST-Line provides a captivating new approach to our innovative sports series.

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Puma ST-Line V

Puma ST-Line V builds on the ST-Line’s sporty dynamics with added luxury and sophisticated tech.

Book a Test Drive



[1] Fuel consumption and emissions as per ADR 81/02 (combined cycle) and to be used for vehicle comparison purposes only. It is unlikely that these fuel consumption and emissions figures will be achieved in real world driving conditions. Actual fuel consumption and emissions will depend on many factors including the driver’s habits, prevailing conditions and the vehicle’s equipment, condition and use.
[2] The International Engine and Powertrain of the Year award is presented by the Engine + Powertrain Technology International ( The 1.0L EcoBoostTM was the overall winner in 2012, 2013 and 2014, best new engine in 2012, best engine under 1.0-litre in 2012, 2013, 2014, 2015, 2016 and 2017 and sub-150 PS category winner in 2019.

Space & Convenience

[1] Hands-Free Power Tailgate is standard on Puma ST-Line V and available as an option at additional cost on Ford Puma & ST-Line.
[2] Driver-assist features are supplemental and do not replace the driver’s attention, judgment and need to control the vehicle. May not operate in some driving and road conditions (including at certain speeds) or adverse weather.


[1] Apple CarPlay / Android Auto requires phone with compatible version of Apple iOS / Android™ (as applicable), active data service, and connection cable (sold separately). SYNC® does not control Apple CarPlay / Android Auto while in use. Apple / Google and other third parties are responsible for their respective functionality. Message and data rates may apply. Apple CarPlay, Siri Eyes Free, iPod and iPhone are trademarks of Apple Inc. registered in the US and other countries. Android Auto and Google Maps are trademarks of Google Inc. Ford Applink® is available on selected SYNC® models and is compatible with select smartphone platforms. Warning: Local laws prohibit some phone functions while driving. Check your local road rules before using these functions.
[2] Not all SYNC®3 features are compatible with all phones, for full compatibility list see
[3] Use of FordPass is subject to the FordPass Terms and Privacy Policy and the Connected Vehicle Terms and Privacy Policy available on and requires a compatible mobile device, internet access and software (including software updates from time to time). You are responsible for internet access, mobile network data and voice call services required for your use of the FordPass App on your mobile device, including associated fees. The FordPass Connect Modem and FordPass App can only work when connected to the telecommunications network. Ford cannot guarantee that FordPass will be in fully operating condition at all times and the FordPass App may be unavailable or particular FordPass services interrupted. Ford is not responsible for any limitations or restrictions of the telecommunications network or of your mobile device.
[4] Vehicle Locator only available when Vehicle Location setting is on.
[5] Use Remote Vehicle Start and Stop responsibly and only in well ventilated areas where you are aware of your vehicle’s surroundings.
[6] Standard on ST-Line V and is included if you select Hands-Free Power Tailgate option with an additional cost across other Puma models.
[7] Traffic Message Channel is currently provided through an arrangement with Intelematics Australia Pty Ltd (Intelematics). The ongoing provision of this feature cannot be guaranteed if Ford’s arrangements with Intelematics cease for any reason.


[1] Prestige paint such as Desert Island Blue, Metropolis White, Solar Silver, Grey Matter, Magnetic Silver, Agate Black and Fantastic Red are an option that incurs an additional charge.
*T&Cs Apply. See for full terms.
*Recommended driveaway price on 2021 plate, MY2021.75 models at participating dealers, while stocks last. Vehicles must be purchased and delivered from 01/04/21. Private and Blue, Silver and Gold Business Fleet customers only. Prestige paint available at additional cost. Stock may vary between Dealers. Ford Australia and Ford Dealers reserve the right to further reduce recommended prices, or otherwise change or extend offer.

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